A New Way to Fly

Have you ever spent an hour or two (or five?) looking for a flight home or back to school?

Look no further. I just found out about a new web start-up (launched this week) that helps you find the perfect flight without the hassle of Orbitz or Expedia. It’s called Hipmunk, it’s been getting rave reviews from CNN and a bunch of other media outlets, and it’s got the cutest company logo I’ve ever seen.

See?

Hipmunk collects flight information from Orbitz.com and presents it to you in a super-clean interface: Available flights are arranged in an intuitive day scheduler-style array (similar to a Gantt chart), and you can choose to sort them by price, duration, departure/arrival time, or “agony,” which the co-founder Adam Goldstein describes as…

“… a combined function of price, duration, and number of stops––basically the total agony you’ll experience in your butt and your savings.”

The Hipmunk flight search interface.

Once you find the perfect flight, you hit the “Select” button, and Hipmunk directs you to Orbitz to finish the purchase. So you get the innovative search features of Hipmunk and the trustworthy booking system of Orbitz, in a single easy-to-use package… What’s not to like?

-Joel

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